Helping Kids Handle Failure: The Mistake Most Parents Make

Sales
Feb 11, 2026

Why do some kids crumble at the first sign of difficulty while others persist?

You've seen it happen. One child gets a math problem wrong and shuts down: "I'm stupid. I can't do this." Another child gets the same problem wrong and tries a different approach.

Same problem. Wildly different responses.

For years, researchers assumed this came down to personality or natural confidence. Some kids are just more resilient, right?

Turns out, the answer is simpler and more surprising. It often comes down to something parents say with the best of intentions.

The Experiment That Changed Everything

In the late 1990s, psychologist Carol Dweck and her colleague Claudia Mueller ran a series of experiments on fifth graders that would reshape how we understand motivation.

The setup was simple. Kids worked on a set of moderately challenging puzzles. Most did well. Afterward, they received one of two types of praise:

Group A heard: "Wow, you got eight right. You must be smart at this."

Group B heard: "Wow, you got eight right. You must have worked hard."

One sentence. That's the only difference.

Then the researchers made things interesting. They gave all the kids a much harder set of puzzles, ones designed to be too difficult. Everyone struggled. Everyone failed.

What happened next revealed everything.

What Failure Exposed

After the hard puzzles, kids were offered a choice: try more challenging puzzles that "you'll learn a lot from," or stick with easier ones similar to the first set.

The results were dramatic.

Of the kids praised for effort, 92% chose the harder puzzles.

Of the kids praised for intelligence, only 33% did.

One sentence of praise had fundamentally changed how these children approached challenge. The "smart" kids wanted to protect their status. The "hard-working" kids wanted to keep growing.

But the differences didn't stop there.

When the researchers gave everyone a final set of puzzles (back to the original difficulty), the effort-praised kids improved their scores by about 30%. The intelligence-praised kids? Their scores dropped by about 20%.

Praising intelligence had made these children perform worse.

The Statistic That Haunts Researchers

Here's the finding Dweck says disturbed her most.

At the end of the experiment, kids were asked to write about the experience for students at another school. They were told to include their scores on the puzzles.

The responses were anonymous. No one would ever know what they wrote.

40% of the intelligence-praised children lied, reporting higher scores than they actually earned.

One sentence of praise, and nearly half these kids felt so much pressure to appear smart that they couldn't tell the truth, even anonymously.

"We took ordinary children and made them into liars," Dweck later said. "When we praise children for their intelligence, we tell them that's the name of the game. And when they fail, they conclude they must not be smart after all."

Why "You're So Smart" Backfires

When you praise a child's intelligence, you're sending a message: your worth comes from being smart. Intelligence is the thing that matters.

This creates a trap.

If I'm valued for being smart, then struggling means I might not be smart. Failure isn't information. It's an identity threat. The safest response is to avoid challenges, give up quickly when things get hard, and hide mistakes.

When you praise effort, strategy, or persistence, you send a different message: your worth comes from what you do, not what you are. Abilities can grow. Struggle is part of learning.

Now failure looks different. It's not evidence that I lack some fixed quality. It's just a sign that I haven't figured it out yet.

This shift in mindset changes everything about how children approach difficulty.

What to Say Instead

The good news is that this isn't complicated. It's about noticing what you praise and making small adjustments.

Instead of: "You're so smart!"
Try: "You worked really hard on that." / "I can see you didn't give up."

Instead of: "You're a natural at this."
Try: "Your practice is really paying off." / "You've gotten so much better since you started."

Instead of: "You got an A! You're so talented."
Try: "You got an A! What strategies helped you prepare?" / "All that studying paid off."

When they fail or struggle:

Instead of: "It's okay, you're still smart."
Try: "What do you think you could try differently?" / "This is hard. That means your brain is growing."

Instead of: Rushing to fix it or minimize it.
Try: "What's the hardest part?" / "Let's figure out what's not clicking."

The goal isn't to ignore achievement. It's to connect achievement to something the child controls: their effort, their strategies, their persistence. These are the things that actually build resilience.

It's Not Too Late

If you've spent years telling your child how smart they are, you haven't broken them. Kids are remarkably adaptable, and mindsets can shift.

Dweck's research actually shows that teaching children about how the brain grows through effort can change their response to challenges. In one study, students who learned that intelligence is like a muscle (it gets stronger with exercise) showed improved grades in math over the following year, while a control group did not.

The brain remains plastic. Beliefs can change. It starts with what we say.

The Bigger Picture

Here's what makes this research so powerful: it puts control back in parents' hands.

You can't change your child's innate temperament. You can't speed up brain development. But you can change how you respond to their successes and failures, starting today.

Every time your child struggles and you respond with curiosity instead of rescue, every time they succeed and you point to their effort instead of their talent, you're building something that will serve them for life: the belief that they can get better at hard things.

That belief is worth more than any test score.

Every child responds to challenges differently based on their unique temperament and strengths. Understanding your child's individual character can help you tailor encouragement that resonates with who they actually are.

Start Your HeroType Journey

Take the HeroType Quiz with your child to uncover their unique strengths and hidden potential.

Take the Quiz

Start Your HeroType Journey

Take the HeroType Quiz with your child to uncover their unique strengths and hidden potential.

Start Your HeroType Journey

Take the HeroType Quiz with your child to uncover their unique strengths and hidden potential.

Start Your HeroType Journey

Take the HeroType Quiz with your child to uncover their unique strengths and hidden potential.

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